The influx of immigrants from South Asia, lured by the same good schools and suburban-style living that attracted their predecessors, had begun in earnest by 1990. By one estimate, Asians, mostly from the Indian subcontinent, today make up nearly a third of the neighborhood’s population of about 20,000.
The transformation has come as a shock to many of the neighborhood’s earlier settlers, some of whom say they wonder whether magazines tucked into seatbacks on flights between Mumbai and Kennedy Airport advertise homes in Bellerose.